Dynasty Perspective Through Advanced Metrics: Wide Receivers

Kevin White

Fantasy football is a game decided by numbers. In this four-part series, I’ll be reviewing advanced player metrics via Player Profiler from the 2023 season, to understand the numbers behind the data, outline a contextual story and provide actionable advice in dynasty.

The third article in the series will focus on wide receivers, analyzing metrics to give a true reflection of performance and expectations moving forward. The previous article on running backs can be found here.

Jordan Addison, WR MIN

  • Fantasy Points Per Game: WR31
  • Routes Run: WR12
  • Targets: WR26
  • Target Rate: WR63
  • Deep Targets: WR19
  • Red Zone Targets: WR14
  • Touchdowns: WR5
  • Yards Per Route Run: WR53
  • Yards Per Reception: WR47

Reflecting on pure fantasy output, Addison delivered a solid rookie season, finishing as a WR3 (WR31) in fantasy points per game. While his routes run and targets were extremely strong, combining the two saw him land as the WR63 in target rate, displaying an inability to command a stronger volume of targets despite spending a high amount of time on the field. Also, it’s worth noting the other key weapons in the Vikings’ offense (Justin Jefferson and TJ Hockenson) missed time through injury, meaning logically Addison had an easier pathway to volume than a fully healthy offense. There was encouragement in the fact that Addison had excellent deep pass usage and was heavily targeted in the red zone, resulting in a WR5 finish in touchdowns. However, despite this positive usage in key situations, he had a disappointing output in yards per route run and also yards per reception.

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