Advertiser Spotlight: 4for4.com
Editor’s Note: Â At DLF, our advertisers are an important element of what we do. Â We offer premium direct placement opportunities for fantasy-related advertisers looking to reach a targeted fantasy demographic toward expanding their brand and exposure. With specific advertising packages, we offer an advertiser the opportunity to highlight, in their own words, what it is their company provides and why our visitors should be interested. In this edition of our Advertiser Spotlight, we take a look at 4for4.com, a site that DLF is proud to call a friend and a partner in the business! Â We urge our readers to check them out!
Who is 4for4.com?
John Paulsen is the face of 4for4 Fantasy Football and is the only person to have ever won multiple FantasyPros weekly accuracy championships. Josh Moore runs things behind the scenes. Between the two of us, we have seven top-5 FantasyPros accuracy trophies.
Add to that to that our expert staff of scouts and contributors and you have one of the strongest teams you’ll find anywhere.
Can you tell our readers a bit about 4for4.com‘s service and offerings?
Our goal is to provide our readers with the materials needed to win their fantasy leagues and have fun doing so. We provide accurate rankings, projections, tools and content with this specific goal in mind. We don’t try to have the most content (You wont read it all anyways).
We strive to have the best, most purposeful and actionable content, written by fantasy players for fantasy players, geared specifically towards helping you win your fantasy leagues and profit in DFS.
How long has 4for4.com been serving the fantasy community?
We have been doing this since 1999, back when the site looked like this (minus the broken images):
What are a few things that you feel our readers will get from 4for4.com that they wouldn’t from other sites?
If there’s one thing we’ve learned in our decades of experience playing fantasy football, it’s that consistently accurate draft and in-season rankings are the foundation for success. Our accuracy track record is our #1 differentiator. We also offer fully customizable rankings based on your scoring rules, a free copy of the unparalleled Draft Analyzer software (a $30 value), a brand new DFS package (we’ll talk about that in a bit), and one of the best teams of fantasy analysts found anywhere. Lastly, we pride ourselves on heroic customer support to ensure our subscribers can get the help they need when they need it.
The site has recently been redesigned. Can you tell us about your focus for this endeavor?
We have a lot of material at 4for4. The main goals of the redesign were to make it easier for our subscribers to find what they are looking for and to improve the mobile experience. The feedback we’ve received has been overwhelmingly positive.
You have a new DFS product coming out, can you tell our readers more about this?
We have been partnered with various fantasy sites since as early as 2011 (FanDuel) and pioneered the Value Reports that same season. From the beginning, we saw the potential of DFS and in the past year we’ve all watched FanDuel and DraftKings become household names. We knew we needed to increase our DFS offerings, but had two main concerns:
- We didn’t want to half-ass it.
- We didn’t want to divert resources from our Premium redraft package and short-change our core redraft subscribers who have been with us for years and make up the majority of our subscriber base.
The solution? The DFS Package.
By creating a separate package, we were able to hire Chris Raybon in a full-time capacity to focus solely on providing you with the best Daily Fantasy Football resources available anywhere, paired of course with the most accurate rankings available (h/t John Paulsen). Chris has done incredible work at 4for4 in years past and we wanted to bring more of Chris to our readers. He’s going to help subscribers win a lot of money and in DFS that’s the name of the game. If you’re just getting started in DFS, or are trying to take it to the next level, Chris’ Daily Fantasy Playbook is a great starting point.
Our new DFS Subscription package comes loaded with general and site-specific DFS content as well as downloadable projections with pricing, our brand new Stack Reports and the tool we are most excited about, the Lineup Generator, which allows DFS Subscribers to select a pool of players and generate the top 50 lineup combinations from those player pools for FanDuel, DraftKings, FantasyAces, FantasyFeud and DraftDay with more sites being added in the coming weeks. Here’s a YouTube overview of the Lineup Generator.
What can existing and potential 4for4.com members expect in the future?
First and foremost, count on a continued dedication to excellence and accurate rankings. We will continue to invest in our season-long offerings while expanding our DFS footprint. As far as what specifically is in store for the future, every year we listen to feedback and requests from our subscribers. We use this feedback to inform our decisions and prioritize future features and enhancements. You ask, we listen.
Two things you guys continually ask for are apps and roster management. Both of these things are on the docket for 2016.
We hope you’ve enjoyed this look at 4for4.com and will check them out today!
For advertising inquires or further information, follow Jeff on Twitter: Â @DLF_Jeff
You can find Jeff on Twitter at @dlf_jeff
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